Case analysis
The Betaseron Decision (A)
This case is about the dilemma Betaseron had over their MS
treating medicine that was under extremely high demand but they were not able
to fulfill all demand for the first 2 years. Betaseron is proven to greatly
improve the quality of life for people with MS and is therefore under high
demand. But due to the low production rates and the fact that Betaseron was
unprepared to manufactured and distribute the medicine, it was estimated that
they would have enough of it for less than 1/5 of the potential client base.
This created the dilemma of who would receive the medicine and who would have
to wait, among many other problems.
Even though there are many issues with the distribution and
manufacturing of Betaseron, this is not the major problem. There is one major
problem that lead to all this chaos and rush and that is the fact of how the
FDA decided to expedite the approval process for Betaseron. This took one year
instead of the standard three. Betaseron was not expecting this, the therefore
had to dramatically upscale production and start to distribute the medicine in
a relatively short amount of time. This lead to many other problems, such as
who would get the medicine and who would have to wait. If Betaseron would have
had the additional 2 years they had anticipated to get the medicine into
production and distribution.
Analysis :
Betaseron, Chiron Corporation, and Berlex Laboratories all
did the best things they could under the possible circumstances. They were
anticipating a 3 years FDA approval process, which would have allowed them the
time necessary to put Betaseron in production and distribution. Betaseron was
the first and only drug that was proven to have an effect on the frequency of
exacerbations. Therefore, Chiron Corporation had an extreme amount of pressure
from people with MS and organizations supporting the research of MS to get the
medicine out on the market and helping people as soon as possible, even if it
would mean having to choose only select patients. Betaseron was greatly
improving the quality of life for about 12.000-20.000 people in its first year
of production (by the end of 1993). And they estimated that in 1996 they would
be able to provide it to all who requested the Betaseron. So even though they
are not able to fulfill all demand in the first 2 years, they are helping
people 2 years earlier then they would have been able to do if the FDA would
have taken the customary 3 years to approve Betaseron. Overall, Betaseron did
the best thing they could have done in the available circumstances.
kelompok 4:
Eka Evisesman Z (22212402)
R. Panji Bagus Satrio (25212811)
Rahayu Afriyani (25212905)
kelompok 4:
Eka Evisesman Z (22212402)
R. Panji Bagus Satrio (25212811)
Rahayu Afriyani (25212905)
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